I help brands tell stories.

Over 20+ years, I've built brand and marketing ecosystems across healthcare, wellness, tech, outdoor adventure, and more. Spanning brand management & design, photography, video, and integrated campaign strategy, from billboards to paid media, SEO, and community outreach.

As Director of Brand and Messaging, I’ve directed creative teams, led outside vendors and agencies across paid media, email marketing, landing pages, and full content pipelines. I’ve directed photo, video, and podcast production shoots, and work quickly with Adobe Creative Suite and Figma to produce visuals and mockups across multiple projects. I’m quick and comfortable adopting AI software to streamline workflow and create more time for the bigger picture.

My work is grounded in a simple belief: the strongest brands earn trust before they ask for anything.

Visual storytelling is never about decoration to me. It's how a brand earns trust before it says a word. Typography, layout, color, pacing: every detail is a chance to make someone feel something true. I move fast across a lot of moving pieces, collaborate with others, and never lose sight of the craft.